"I love whisky because of the aromas. Because of the flavours. Because it’s a natural product. Because whisky making is a time-honoured craft. Because of the way it makes you feel when you drink it. Because the stuff is always changing, and no one can ever know everything there is to know about whisky.
I love it because drinking whisky with friends is one of life's great pleasures.
When people ask me what I love about the whisky business, there is always one image I describe. It’s the image--and the aromas that go with it--of a whisky warehouse. Have you ever been in a whisky warehouse? I love being inside them. These are the places where casks and casks of whisky lay maturing. Whisky warehouses have this heady, great aroma. I just love it: you smell the wood from the casks and all sorts of fruity compounds evaporating off the whisky into the air--it all sort of rolls into you like a cloud as you enter the warehouse. I guess it’s more a “bouquet” than simply an aroma, because it’s so complex, comprised of so many different, complementary aromas.
Whatever.. I love it."

John Glaser
Företagets grundare

Hemsida:
www.compassboxwhisky.com